Upon completion of this assignment, as it relates to the following, students have:

$1.$ Build powerful digital marketing strategies

$2.$ Implement a Search Engine Marketing campaign using the PPC $($Pay$-$Per$-$Click$)$ ad model

$3.$ Develop a targeted Email Marketing campaign across multiple devices

$4.$ Develop compelling Social Media campaigns across multiple platforms

$5.$ Develop and implement online advertising $($non PPC$)$ campaigns