Using the Google Scholar, or a company website, find an example of company that has implemented one of the generic strategies represented in Figure 5 1 of the class text (NOTE Do not select an example company that is used in the text ) Assess the generic strategy's effectiveness using the following criteria Strategic target Basis of competitive advantage Product line Production emphasis Marketing emphasis Keys to maintaining the strategy Resources and capabilities required Make sure to explain how each of the criteria applies to the specific company about which you are writing Address any misalignment or change driven issues, and include an overall evaluation of the effectiveness of the strategy given the operating environment of the company Text Crafting and Executing Strategy 20th edition

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Question: Using the Google Scholar, or a company website, find an example of company that has implemented one of the generic strategies represented in Figure 5.1

Using the Google Scholar, or a company website, find an example of company that has implemented one of the generic strategies represented in Figure 5.1 of the class text. (NOTE: Do not select an example company that is used in the text.) Assess the generic strategy's effectiveness using the following criteria:

Strategic target
Basis of competitive advantage
Product line/
Production emphasis
Marketing emphasis
Keys to maintaining the strategy
Resources and capabilities required

Make sure to explain how each of the criteria applies to the specific company about which you are writing. Address any misalignment or change-driven issues, and include an overall evaluation of the effectiveness of the strategy given the operating environment of the company.

Text: Crafting and Executing Strategy 20th edition

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