Question: Using the Strategic Analysis (in a nutshell) framework (located in the syllabus) in conjunction with independent research (e.g. company website, news articles, industry studies, etc.)

Using the "Strategic Analysis (in a nutshell)" framework (located in the syllabus) in conjunction with independent research (e.g. company website, news articles, industry studies, etc.) evaluate GE's current position and formulate strategy for the future. As a conglomerate, the strategic issues it faces crosses multiple business units.

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