Watch the Video Lesson, The "Decision-Data Gap" White Space Opportunity:

Once you have watched the video lesson, answer the following two questions:

Q1) The video lesson talks about possible reasons for resistance to adopting business analytics in an organization.

Give one example of such a scenario in your organization (please keep the answer generic without revealing any sensitive information).

If you cannot think of one, you can frame a hypothetical situation, preferably rooted in real experience.

Q2) The video lesson talks about a white-space in what the professor has termed decision engineering.

If you had to hire a person for that role, what would you specify as the job responsibilities of this person? Please be as specific and as detailed as possible.

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