What are the resources and capabilities that have really caused Costco's success thus far? What competitive advantages are held by Costco at this time? What are the weaknesses or areas that need to be strengthened or repaired at this time? Perform a good solid SWOT analysis for Costco at the present time. Finally, how is the current management team leading the company?

Answer rating: 100% (QA)

Costco has achieved significant success by leveraging a combination of strategic resources and capabilities that have contributed to its competitive a... View the full answer