Question: What can a retailer do to keep customers from being confused about the retailer's image? Group of answer choices Develop an integrated marketing communication program

What can a retailer do to keep customers from being confused about the retailer's image?
Group of answer choices
Develop an integrated marketing communication program to deliver a consistent message.
Standardize pricing across all geographic locations.
Change the offerings based on the current fads to stay contemporary.
Redesign stores to suit contemporary tastes.
Be consistent in competitiveness as it clearly defines top performers in the market.

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