Question: What do marketers use to segment markets because this information is widely available, and factors such as age or gender are often related to consumer

What do marketers use to segment markets because this information is widely available, and factors such as age or gender are often related to consumer purchasing and consumption behaviour?

.

benefits

.

socio

-

cultural attributes

.

demographics

.

psychographics

Step by Step Solution

There are 3 Steps involved in it

1 Expert Approved Answer

Step: 1 Unlock blur-text-image

Question Has Been Solved by an Expert!

Get step-by-step solutions from verified subject matter experts

Step: 2 Unlock

Step: 3 Unlock

Students Have Also Explored These Related General Management Questions!

What do marketers use to segment markets because this information is widely available, and factors such as age or gender are often related to consumer purchasing and consumption behaviour? a ....

D) Threats Question 2 (1 point) Listen What do marketers use to segment markets because this information is widely available, and factors such as age or gender are often related to consumer...

A(n) _____ is a defined group that managers feel is most likely to buy a firm's product. The study of people's vital statistics, such as age, race and ethnicity, and location, is called: Individuals...

QUESTION 1 General Mille markets a range of different brands of cereal, everything from Fiber One to Lucky Charms. These different brands are designed to appeal to different consumer segments. In...

Marketers use _ _ _ _ _ _ to segment markets because this information is widely available, and factors such as age or gender are often related to consumer purchasing and consumption behavior....

Entrepreneurial marketers use q , to segment markets because this information is widely available, and factors such as age or gender are often related to consumer purchasing and consumption. benefits...

Part I : There are many external users of the financial accounting information about a company. Investors, creditors, authorities, vendors, employees, and customers may all be impacted by the...

1) Which of these is an accurate characterization of the contemporary view of marketing?* A) Marketing is synonymous with selling. B) With the rise of social commerce, company-driven marketing is no...

**Need detailed and long explanations** Building and delivering a video presentation that details the solution to the healthcare issue that serves as student's topic. In your presentation, these...

I have attached the question. I will post student question when I receive one later. Chapter 2, Customer Behavior and 3, Segmentation of textbook can also be used. Marketing Management: MKT500 Week 1...

Determine the collision number and mean free path for air molecules in the stratosphere (T = 250. Kand density = 5.0 x 10-3 g L-1). The molar mass of air may be taken as 29.0 g, and the...

6 Classify the following accounts as real, nominal or Personal Accounts. Tick the correct column. Account a) Equipment b) Wages expense c) Stock d) P. Andy (Debtor) e) Capital f) Motor vans K. John...

In the audit of ABC Company, you are examining cost of goods sold. Below are some statements that management has made to you: Inventory is relieved using FIFO. The markup on inventory is a consistent...

Carla Vista Co, has the following transactions related to notes receivable during the last 2 months of the year. The company does not make entries to accrue interest except at December 31. ting...