Question: What forecasting methods should we use to examine? Is naive method and moving average appropriate? Highline Financial Services provides three categories of service to Assuming

What forecasting methods should we use to examine? Is naive method and moving average appropriate?

Highline Financial Services provides three categories of service to Assuming nothing changes in terms of advertising or promotion, its clients. Managing partner Freddie Mack is getting ready to pre- and competition doesn't change, predict demand for the serpare financial and personnel hiring (or layoff) plans for the coming vices the company offers for the next four quarters. Note that year. He is a bit perplexed by the following printout he obtained, there are not enough data to develop seasonal relatives. Nonewhich seems to show oscillating demand for the three categories theless, you should be able to make reasonably good, approxiof services over the past eight quarters: mate intuitive estimates of demand. What general observations can you make regarding demand? Should Freddie have any concerns? Explain. Examine the demand that this company has experienced for the three categories of service it offers over the preceding two years

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