what is a firm's appropriate response to natural disasters?

Reading: Idea Watch. 2018. "Giving After Disasters: When Corporate Aid Has the Most Impact." Harvard Business Review. And Rosegrant, S. and Leonard, D. 2007. "Wal-Mart's Response to Hurricane Katrina: Striving for Public-Private Partnership," Kennedy School of Government. Case Diermier, D., Crawford, R.J., and Snyder, C. 2011. "Wal-Mart's Katrina Aid." Kellogg School of Management

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The appropriate response for a firm to a natural disaster depends on a variety of factors including the severity of the disaster the location of the affected area and the capabilities and resources of ... View the full answer