Question: What is meant by 'distributing services?' Explain how an experience or something intangible can be distributed in your response. 2. How can where and how

  1. What is meant by 'distributing services?' Explain how an experience or something intangible can be distributed in your response.

2. How can where and how a service is delivered create customer value? Give specific examples.

3. What are the different options for service delivery? For each of the options, list the factors service firms need to take into account when using that option.

4. What are the key factors driving place and time decisions of service distribution?

5. What risks and opportunities do a retail service firm encounter when adding electronic channels of delivery (a) paralleling a channel involving physical stores, or (b) replacing the physical stores with a combined Internet and call centre channel? Give specific examples.

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