Question: Which implication must be considered regarding the integration of technology across a firm? I Integrated technology facilitates the coordination of customer interactions across a firm.

Which implication must be considered regarding the integration of technology across a firm?

I Integrated technology facilitates the coordination of customer interactions across a firm.

II Cost-effective technologies promote profitable relationships being built with customers.

III Sophisticated technologies enable a firm to support omnichannel customer experiences.

Choose one correct option.

(a) Both II and III

(b) All the listed choices

(c) Both I and II

(d) I only

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