Question: Which pricing approach does Netflix use: demand-oriented pricing, cost-oriented pricing, profit-oriented pricing, or competition-oriented pricing ? Which pricing strategy (or strategies) does Netflix use: skimming

  1. Which pricing approach does Netflix use: demand-oriented pricing, cost-oriented pricing, profit-oriented pricing, or competition-oriented pricing?
  2. Which pricing strategy (or strategies) does Netflix use: skimming, penetration, prestige, odd-even, target, bundle, yield management, standard mark-up, cost-plus, target profit, target return on sales, target return on investment, customary, above, at, or below market, or loss leader pricing?
  3. What discounts or allowances or adjustments does Netflix offer?
  4. What factors are most likely to affect the demand for Netflix?
  5. Is the price for Netflix elastic or inelastic?

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