Question: Which promotional tool ( s ) or tactic ( s ) comprise a push strategy? Retailer slotting allowances ( promotion fees ) for carrying a
Which promotional tools or tactics comprise a push strategy?
Retailer slotting allowances promotion fees for carrying a new product
Coupons, contests, sweepstakes, and rebates
All of the answers are correct.
Advertising to draw the interest of consumers who then go to their retailers and request the advertised product
Targeting opinion leaders and end users
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