Question: Why is it important for managers to correctly define the industry boundaries their company operates within? a . To ensure they are using the most
Why is it important for managers to correctly define the industry boundaries their company operates within?
a
To ensure they are using the most advanced technology in their products
b
To avoid being caught offguard by competitors who serve the same basic customer needs but with different product offerings
c
To increase the number of products they offer to their customers
d
To keep their products differentiated from their competitors
e
To identify new customers to sell their products to
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