write a outline and give some references is enough. It is a beer company and give a new product line

Conduct market research for a new product line and make a recommendation. This section should include an explanation of the research processes used to make the recommendation, making sure to use a variety of peer-reviewed, credible resources, and take into consideration the current product line.

Product Mix

The brewery has the following beer products. The brewery rotates its production among these

beer flavors, with two available at any one time:

Pale Ale (Most Popular)

British Pale Ale (BPA)

Wheat beer

The beer is sold in the following quantities:

Full Keg - $180

Pony Keg - $80

Gallon Growler - $16

650ML Bottle - $10

The brewery has a few logoed items for sale as well:

Men's/Women's T-shirts - $15

Pint Glass (variety of styles) - $7