You are a four-star boutique hotel located in a suburb of Chicago. Your main target market is couples (aged 30 to 45) and small weddings (up to 70 guests). Weddings are a new venture for your business.

Using the business above:

1. Set up your social media goals under the following categories:

• Customer service goals
• Product goals
• Communication goals
• Marketing goals

2. List the social media channels you will use to market the business.

Note: When deciding what channels to use, consider the target market (gender, age, location) and the type of products and services you are offering.

 references included

Answer rating: 100% (QA)

Social Media Goals 1 Customer Service Goals a Provide prompt responses to customer inquiries and feedback on social media platforms aiming for a response time of under 2 hours b Resolve customer compl... View the full answer