Your division has been asked to develop a recommendation for the price for a new version of a software application. You need to know how much customers will be willing to pay and under what circumstances.

Use online resources to conduct secondary research.

Conduct an experiment to gather primary data.

Interview potential buyers to gather secondary data.

Routine tasks often require informal research methods.

Identify which informal research technique would be most appropriate for each situation.

During your first day on the job, you are asked to respond to a customer inquiry regarding an extended warranty. The best informal informationgathering technique for this situation would be to