How do you think P&Gs segmentation of its consumers changed throughout the iterations of this campaign and

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How do you think P&G’s segmentation of its consumers changed throughout the iterations of this campaign and how do you think its segments will shift going forward?

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Strategic Market Management

ISBN: 9781119802860

12th Edition

Authors: David A Aaker, Christine Moorman

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Question Posted: Apr 08, 2024 08:00 AM

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How do you think P&Gs segmentation of its consumers changed throughout the iterations of this campaign and

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PGs segmentation was likely general at the beginning of the campaign It may have segmented by a...View the full answer

Strategic Market Management

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