Absolute Essentials Of Digital Marketing(1st Edition)
Authors:
Alan Charlesworth
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Total Price:
$0
Solution Manual Includes
Price:
$9.99
Book details
ISBN: 1000209121, 9781000209129
Book publisher: Routledge
Book Price $0 : Absolute Essentials Of Digital Marketing by Alan Charlesworth serves as a fundamental guide for understanding the basic concepts of digital marketing, a key component of modern online business strategy. The book presents a clear overview of marketing's digital transformation, making it an indispensable resource for students, professionals, and anyone interested in mastering digital marketing fundamentals. Throughout its pages, Charlesworth eloquently weaves in digital marketing essentials such as SEO, social media marketing, content management, and data analytics, creating an impressive table of content that logically examines the digital marketplace. Rather than providing a traditional solution manual or answer key, the author approaches learning digital marketing through practical insights and real-world examples, emphasizing the importance of understanding digital tools and platforms rather than memorizing solutions. Charlesworth highlights the pivotal role of analytics in understanding consumer behavior and crafting tailored marketing strategies. The book is heralded for its clarity, comprehensive nature, and accessible language, making complex concepts more approachable, which has been well-received in academic and professional circles for its simplicity and practicality in application. The systematic layout of the chapters assists readers in constructing a robust digital marketing strategy tailored to unique business needs, ensuring readers can apply key concepts effectively in real-world scenarios. The solution manual provided is not only cheap but also easy to follow, benefiting educators and learners alike.
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