Question: What is the average defection rate for grocery store shoppers in a local area of a large city if they spend $60 per visit, shop
What is the average defection rate for grocery store shoppers in a local area of a large city if they spend $60 per visit, shop 52 weeks per year, the grocery store has a 12 percent gross margin, and the value of a loyal customer is estimated at $2,750 per year?
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