What is the purpose of the performance plan? What role should it play in the successful implementation

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What is the purpose of the performance plan? What role should it play in the successful implementation of a marketing plan?

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Market Based Management

ISBN: 978-0130387752

6th edition

Authors: Roger Best

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Question Posted: Mar 18, 2016 05:12 AM

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What is the purpose of the performance plan? What role should it play in the successful implementation

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Market Based Management

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