Why can two people perceive the same product or service as having different quality levels? From a

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Why can two people perceive the same product or service as having different quality levels? From a business perspective, why is it important, then, to “know your customer”?

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Introduction to Operations and Supply Chain Management

ISBN: 978-0132747325

3rd edition

Authors: Cecil B. Bozarth, Robert B. Handfield

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Question Posted: Apr 10, 2015 10:05 AM

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Why can two people perceive the same product or service as having different quality levels? From a

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The fact that quality is defined using the words n...View the full answer

Introduction to Operations and Supply Chain Management

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