Develop an idea that you believe would reach the TRACE target market of Multicultural Millennials (age 1829)
Question:
Develop an idea that you believe would reach the TRACE target market of Multicultural Millennials (age 18–29) for these media types:
a. Owned Media
b. Owned but interactive media
c. Earned interactive media
d. Multiplatform brand communication
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Idea A Multicultural Millennials Lifestyle and Culture Website Owned Media The Multicultural Millenn...View the full answer
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Related Book For 
Advertising & IMC Principles And Practice
ISBN: 9780134480435
11th Edition
Authors: Sandra Moriarty, Nancy Mitchell, William Wells
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