Chick-fil-A does not compete with its rivals using low prices. What lessons can other small businesses learn

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Chick-fil-A does not compete with its rivals using low prices. What lessons can other small businesses learn from Chick-fil-A about the relationship between prices and customer service?

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Essentials of Entrepreneurship and Small Business Management

ISBN: 978-0134741086

9th edition

Authors: Norman M. Scarborough, Jeffrey R. Cornwall

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