The Gaps Model is designed as a diagnostic tool to highlight specific areas where a. Marketers deliver
Question:
The Gaps Model is designed as a diagnostic tool to highlight specific areas where
a. Marketers deliver better quality service compared to the physical goods they sell.
b. Manufacturers are cutting costs on product quality.
c. Marketers are falling short in their service delivery.
d. Marketers can take advantage of unsuspecting customers.
e. There is a gap in product quality compared to service quality.
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