Question: 1. Why is Facebook motivated to share so much data about its users with other companies as well as creating ways for users to login

1. Why is Facebook motivated to share so much data about its users with other companies as well as creating ways for users to login into other websites with their Facebook username and password?

2. What does Songkick gain by having customers use Facebook Login to create accounts and login to their website or mobile app?

3. How does Facebook’s Deep Linking program improve customer satisfaction and increased conversions (purchases)?

4. How did Songkick benefit from integrating its platform with Facebook’s Analytics for Apps program?

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