Define the following terms and show the significance to international marketing: Derived demand ISO 9000 Price-quality relationship
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Define the following terms and show the significance to international marketing:
Derived demand | ISO 9000 |
Price-quality relationship | Relationship marketing |
Client followers |
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Definitions 1 Derived Demand Derived demand refers to the desire for a good or service based only on its potential to acquire or supply another good or service What is required to finish the manufactu...View the full answer
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Related Book For
International Marketing
ISBN: 978-0077842161
17th edition
Authors: Philip R. Cateora, John L. Graham, Mary C. Gilly, R. Bruce Money
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