Consider the Real World Solution discussed in the chapter. Do you think Center Point Propertiess success is

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Consider the Real World Solution discussed in the chapter. Do you think Center Point Properties’s success is the result of the new business model or the new technology deployed to support it (i.e., CUB)? Is it possible to distinguish one from the other? What are the implications for other companies as they seek to reinvent themselves in the future?

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Introduction to Information Systems

ISBN: 978-0073376882

16th edition

Authors: George Marakas, James A. O'Brien

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