Discuss the use of continuous rating scales in mobile marketing research.

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Marketing Research An Applied Orientation

ISBN: 013473484x

7th Edition

Authors: Naresh Malhotra

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Question Posted: Jul 13, 2023 09:06 AM

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Discuss the use of continuous rating scales in mobile marketing research.

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Continuous as well as itemize...View the full answer

Marketing Research An Applied Orientation

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