1. The first question asks how Method has implemented its marketing concept. 2. The second question asks...

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1. The first question asks how Method has implemented its marketing concept.

2. The second question asks why Method is successful in a highly competitive industry.

3. The final question asks whether the success of Method provides insight about the future of green marketing.

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Marketing Express

ISBN: 9780538466813

4th Edition

Authors: William M. Pride, O. C. Ferrell

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