Discuss the idea of ethics and how companies state and manage their ethical position. Suppose you are
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Discuss the idea of ethics and how companies state and manage their ethical position.
Suppose you are the CEO of the company, you’ll need to put together your company’s ethical position. Put together the code of ethics for your company.
Consider the following: •within what business and industry does your fictitious company compete? •what business or industry-specific issues might you need to address?
Related Book For
Essentials of Marketing
ISBN: 978-0078028885
13th edition
Authors: William D. Perreault, Joseph P. Cannon
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