Question: 1. Based on your personal experiences and observations, how do salespeople vary from industry to industry? Why do we see these differences? Discuss some of

1. Based on your personal experiences and observations, how do salespeople vary from industry to industry? Why do we see these differences? Discuss some of these differences for: 1. a salesperson at an electronics superstore 2. a field salesperson at an agricultural cooperative 3. a car salesperson 4. a loan officer at a bank 5. a salesperson for an advertising agency

2. Why are sales forecasts particularly difficult to make in food and agribusiness firms?

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