1 i) Construct a product-process matrix and locate the production process of following companies on it. Justify your answer

1. a) A Fast Food Joint like McDonalds

2. b) A refrigerator manufacturing unit

3. c) Toyota (automobile) Plant

4. d) A Five Star ( eg. TAJ) restaurant

5. e) A Nationalised Bank

ii) Construct a Service-process matrix and locate the service delivery process of following companies on it. Justify your answer (you can make reasonable assumptions, but please state the same)

1. a) A low cost airline like Indigo

2. b) A Dentist clinic

3. c) A Outbound voice BPO (Call Centre)

4. d) A logistics company like DHL

5. e) An education institution like IIMK