A $\_\_\_\_\_\_\_\_\_\_\_\_\_\_$ uses most of the skills that you will acquire in your Psychology Major. $\_\_\_\_\_\_\_\_\_\_\_\_\_\_$ collect systematic data to help companies market products or services. They are essentially business detectives. They seek to understand what consumers want, why they want those things, and then they advise companies on how to engineer more competitive products and services. A $\_\_\_\_\_\_\_\_\_\_\_\_\_\_$will analyze data, including demographics, preferences, buying habits, changes in consumer behavior and societal trends. They will then communicate this data to their company in an effort to anticipate changes in the market, improve the quality of services, or gain a competitive edge on marketing the products towards a particular demographic.