CASE 1 KRISPY KREME DOUGHNUTS, INC 2015 KKD ( Source David, F R and David, F R (2017) Strategic Management A Competitive Advantage Approach, Concepts and Cases (16 th Edition Global Edition ) Pearson ) QUESTION 4 Construct an External Factor Evaluation (EFE) for KKD Please limit to six (6) factors only (8 marks) Construct an Internal Factor Evaluation (IFE) for KKD Please limit to six (6) factors only (8 marks)

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Question: CASE 1: KRISPY KREME DOUGHNUTS, INC. 2015 [KKD] ( Source: David, F. R. and David, F. R. (2017). Strategic Management: A Competitive Advantage Approach, Concepts

CASE 1: KRISPY KREME DOUGHNUTS, INC. 2015 [KKD]

(Source: David, F. R. and David, F. R. (2017). Strategic Management: A Competitive Advantage Approach, Concepts and Cases (16^th Edition / Global Edition.). Pearson.)

QUESTION 4

Construct an External Factor Evaluation (EFE) for KKD. Please limit to six (6) factors only.

(8 marks)

Construct an Internal Factor Evaluation (IFE) for KKD. Please limit to six (6) factors only.

(8 marks)

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