Question: Case study MAPS is a startup company engaged in navigation applications (such as maps and locations). MAPS decided to add a new service in their
Case study
MAPS is a startup company engaged in navigation applications (such as maps and locations). MAPS decided to add a new service in their application. Nowadays many app users use their apps to search for restaurants and restaurants they are going to visit and then MAPS can show navigation to get to the restaurant location. The MAPS application provides information such as photos, reviews from other users and the rating given.
The new service that will be provided by MAPS is place booking. Through this service, the MAPS application will provide a feature where users can place reservations at restaurant they want. This feature will later be a combination of a navigation application and place reservations (restaurants). Where a user can check the restaurant they are going to visit then see reviews and photos, then if interested, the user can make a reservation at the desired time.
Question 1.
In conducting user research, it is not enough to only use one type of research method. In many cases, user research researchers will carry out various research methods in order to achieve the objectives of the research. Regarding the plan to add this service, the user research team must be able to carry out a thorough study so that this plan can be carried out properly. Make a plan related to the combination of research methods that will be used. Planning is made according to the format below
| Step | Method | Scenario & Explanation |
| 1 | ||
| 2 | ||
| 3 | ||
| 4 | ||
| 5 |
Please adjust it with the case study above and please add information according to your assumptions. Minimum number of studies 4.
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