Coconut Media Agency is an online platform based in Canada, targeting audiences in the Middle East. Currently, coconut media is the first company in the middle east that helps coaches and consultants become entrepreneurs by assisting them in creating impactful e-courses and breaking the limits of formal education by enabling them to share their expertise with learners worldwide and start their own scalable digital businesses by selling their knowledge and experience. Coconut Media built a unique Arabic online platform that includes coaching programs, digital content creation courses, sales strategies, and entrepreneurial mindset courses. etc.

The company is doing well in terms of sales and traffic on different digital media platforms, such as e-mail marketing system, website, digital funnels, and social media accounts.

The big problem is with coaches and consultants complaining about the course level when they join the online programs. Some of them find it difficult to apply the program material and study for the program, while others believe you can apply the material easily and there is nothing new to learn. The study aims to identify the reasons for these complaints and study which methodologies can be used. Objectives

• To investigate the current courses levels of Coconut Media Agency's online programs and the level of satisfaction of coaches and consultants.
• To identify the reasons for the complaints of coaches and consultants regarding the courses level of Coconut Media Agency's online programs.
• To develop effective methodology to improve the course level to meet the expectations of coaches and consultants. Questions: 1) Determine the research methodology and design. 2) Determine the Sample Plan and Size (Who, where, how many?)

Answer rating: 100% (QA)

1 Research Methodology and Design To address the objectives of the study a mixedmethods research approach would be beneficial This involves using both ... View the full answer