COMM2203: Writing Activity (Week 3) Case Study/Question Answer The following case is based on p. 268/269 of the 6 edition of the course textbook - but to save time trying to find it in several versions, I have copied it here for you. Assessing an audience's emotional response is an important step in judging the success of many communication efforts. If you're presenting a new idea to upper management for example, you can try to read facial expressions and other nonverbal signals to determine whether your audience seem excited, annoyed, bored, or anywhere in between But what if you're not there in person and your written message has to stand on its own? How can you judge your audience's reaction? This challenge has been taken up by a range of artificial intelligence software tools that attempt to measure people's emotional states based on their facial expressions or voice tones. This capability is being incorporated into mobile apps and other systems to measure such things as emotional reactions to TV commercials and other video materials, stress levels, and emotional states as people interact with new products. The technology also holds some promise for people on the autism spectrum who have difficulty deciphering emotions in other people's facial expressions As with many emerging technologies, emotion recognition has to navigate some complex issues surrounding ethics, privacy, accuracy, and what might be called the "creepiness factor of knowing that a device is trying to read your feelings. On the plus side, having apps that respond to user moods could make device usage more satisfying and give businesses a powerful tool for improving communication. Lab: Research the current state of emotion recognition software to identify ONE WAY in which the technology has the potential to change business communication practices in your field (or your program area). Be sure to clearly communicate which area you focused on (medical/legal/engineering/computing/etc.) 1. What did you learn? **NOTE - no citations are needed because you are not to copy/paste anything from the internet. You've been asked to learn about something and then have a written conversation via two paragraphs about your experience. 2. Do you agree with the viewpoints shared in the research you read? Why or why not? Be specific - as I won't have read the articles (write for your audience - which is me). The writing style/submission requirements are on the next page technology has the potential to change business communication practices in your field (or your program area). Be sure to clearly communicate which area you focused on al/engineering/computing/etc.) 2 of 2 IL- citations are needed because you are not to copy/paste anything from the internet. You've been asked to leam about something and then have a written conversation via two paragraphs about your experience 2. Do you agree with the viewpoints shared in the research you read? Why or why not? Be specific - as I won't have read the article write for your audience - which is me). The writing style/submission requirements are on the next page Instructions Create a document including a title page and submit your answers to the designated assignment folder by the due date in either WORD or PDF file formats only . Note: plagiarism is a serious offense. Use your own words and do not copy anything from the Internet (oritical thinking skills come from exercising your own brain. This is an opinion plece-created 100% by you Writing Style Requirements 1. Write in complete, fully structured sentences and paragraphs. Paragraphs have three parts: a strong topic sentence (1): supporting detail related to the topic sentence 12 or 31: closing/summary statement (1). 2. Edit your sentences within each paragraph to remove non-essential or repetitive words. Grammar and punctuation matter. 3. Umit your words per sentence to 15-20 max Umit your paragraph length to lines (use nothing larger than a 12.pt font size). Do not double space, do not indent the paragraphs. . Being able to follow explicit instructions is perhaps one of the most important factors in report writing as each of your stakeholders will want things written in a certain way. style, format: all different. Following instructions (written) is akin to listening and is 50% of the communication process. These details may seem insignificant - but it a writer misses details in a report it could cost the company millions of dollars in lost contracts, cause legal problems due to inaccuracies or will damage the writer's and organization's credibility due to poor communication and writing skills.