Define Market Segmentation and explain why it is important.What are the five criteria needed for a market

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Define Market Segmentation and explain why it is important.What are the five criteria needed for a market to exist?

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Managerial Accounting

ISBN: 9780073022857

7th Edition

Authors: Ronald W Hilton

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Posted Date: Feb 27, 2024 07:22 AM

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Define Market Segmentation and explain why it is important.What are the five criteria needed for a market

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Market segmentation is the process of dividing a broad target market into subsets of consumers who have common needs preferences or characteristics Th... View the full answer

Managerial Accounting

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