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Problem

Solution

Unique Value Proposition

Unfair Advantage

Customer Segments

$$ What problem have you identified that you want to solve?

$$ Or what opportunity have you identified to take advantage of

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$$ What solution, product or service will you offer to solve the problem or take advantage of the opportuniy?

$$ Single, clear and compelling message that states why you are different and worth buying

$$ What is your big promise

What makes you unique? What makes you the right person to offer that solution, expertise, skills, qualification, experience, strategic connections and partnerships? Hy should we trust you to eb the best?

Target Customers. Who are the people, community, group that needs your solution? Their age, location, age, income?

Existing Alternatives

Key Metrics

Key Partners

Channels

Key Resources

$$ List how these problems are solved today. List how these problems are solved today.

$$ Who else is in this business?

$$ Who are your competitors

$$ Key activities and results that you will measure. How will you know that you are succeeding?

$$ Set SMART targets for the business both tangible and intangible such as number of sales, number of customers, level of profitability, impact in society??

$$ Whose support do you to start your business plan

$$ Eg suppliers of raw materials, and regulatory agencies whose permission you need.

Path to customers

$$ Path to customers

$$ How will he customers know about you. How to attract your ideal customers?

$$ How will you deliver your services$/$products to the target market or customer segment?

$$ How will you offer customer service to them loyal to your business?

$$ List all the major resources, equipment, materials that you will help you to start the business

$$ What are the key resources that you need to start this business the right way?

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Cost Structure

Revenue Structure

$$ List your start$-$up estimates $$ how much will it cost to set up the business?

$$ List your operational expenses for the first $3-6$ months to stay in business $$ how much will it cost to stay in business for the first $3-6$ months?

$$ List your sources of funding for the business

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$$ List your sources of revenue $$ how does the business generate revenue?

$$ What are the estimated projected income for the business from each revenue source?

$$ Estimate how much income the business can generate.

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Version:

Lean Canvas

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Problem

Solution

Unique Value Proposition

Unfair Advantage

Customer Segments

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Existing Alternatives

Key Metrics

High$-$Level Concept

Channels

Early Adopters

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Cost Structure

Revenue Structure

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