E-mails: One message presenting information and/or making a request; two negative messages with bad news/ complaints (250 words each, for a total of 750 words)

The first part is to be completed in approximately 250 words; the second part is two pieces of approximately 250 words each. The entire assignment, all in one document, is not to exceed 750 words.

Part 1 Scenario: You are a customer service manager for a chain of coffee shops. Your company is preparing to introduce a new espresso beverage for the winter holiday season. It is your responsibility to communicate new products, recipes and preparation instructions to the company's baristas.

Following the format on page 188 of the course text Communicating for Results, prepare an email/memo that is designed to either inform employees about the beverage and persuade them towards taking training to learn about the new recipe and how to prepare it.

For Part 1, you will use a direct approach as you are making a request that the employees take the training. Please consult page 214 of the course text Communicating for Results for guidance.

NOTE: you will need to imagine and create details such as the name of the company, a description of the espresso drink, why it is important to the company and all other relevant details such as dates, timelines and instructions.

Part 2 Scenario: After the new beverage was launched, the company received some complaints about the product. Using a respectful, professional and courteous style, please write two different complaints about the product to the company president.

For Part 2, you will use indirect approaches. Review the example on pages 261-262 of the course text Communicating for Results for guidance in how to structure your message with three key components:

1. Appreciative opening buffer
2. Explanation of problem/concern/issue
3. Suggestion for improvement and goodwill closure

NOTE: you will need to imagine and create such details as the name of the company president, the issues with the beverage and what each sender suggests as reasonable solutions to resolve their complaint.