Global Business Plan (Presentation slides + Written Report)

A team of students should attempt this assignment; position yourselves as a team of consultants, assuming that your client is a team of managerial professionals from a large corporation interested in a global business opportunity.

Note : Examples of global business opportunities include: processing of fresh fruit in Chile for distribution around the world; sale of water filtration systems in developing economies; sale of food products adapted to the tastes of different cultures; development of cellular telephone systems in countries with a weak communication infrastructure; expansion of fast-food restaurants into countries with expanding economies; and, artificial intelligence implementation in fast-developing nations.

Report Outline:

1. Overview

2. Identifying Global Business Opportunities

3. Analyzing International Competitors

4. Assessing the Economic Geographic Environment

5. Assessing the Social Cultural Environment

6. Assessing the Political Legal Environment

7. Strategic planning and location decisions

8. Selecting a Global Company Structure

9. Financing Sources for Global Business Operations

10. Creating a Global Management Information System

11. Identifying Human Resources for Global Business Activities

12. Managing International Financial and Business Risks

13. Designing a Global Marketing (target market and marketing mix) Strategy

14. Determining Anticipated Financial Results

15. Measuring International Business Success