Question: Many catalog companies create special - run issues based on what customers have purchased in the past. For example, customers who frequently order bedding items

Many catalog companies create special-run issues based on what customers have purchased in the past. For example, customers who frequently order bedding items like sheets and pillows receive a catalog with a larger section of bedding items than do customers who mostly order kitchen tools. This is an example of
A.
typical production-oriented era marketing practices.
B.
customer relationship management.
C.
C2C marketing.
D.
a transactional marketing orientation.
E.
supply chain management.

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