Many feel that the world's biggest retailer Walmart views Amazon as their biggest competitor/threat. In reading the
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Many feel that the world's biggest retailer Walmart views Amazon as their biggest competitor/threat. In reading the Gartner Top 25 information on Amazon and doing some additional research on Amazon's supply chain system, why and how are they able to provide a large variety of products with less safety stock than retail stores?
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Principles of Marketing
ISBN: 978-0133084047
15th global edition
Authors: Philip T. Kotler, Gary Armstrong
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