Question: Scenario 1 1 . 2 . In Australia Coca - Cola launched Mother, an energy drink. However, most people did not like the taste. Rather

Scenario 11.2.
In Australia Coca-Cola launched Mother, an energy drink. However, most people did not like the taste. Rather than introducing an entirely new product, CocaCola decided to reposition the product. It reformulated the Mother drink and re-released it with a new marketing campaign.
Refer to Scenario 11.2. Which of the following slogans should Coca-Cola use to signal to consumers that its Mother drink has been repositioned?
"Mother-Great Taste and Great Energy"
"New Mother-Tastes Nothing Like the Old One"
Scenario 11.2. In Australia Coca-Cola launched Mother, an energy drink. However,

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