SCENARIO #$4$

Generate a conceptual model based on the following information. In marketing, what service$-$contact$-$personnel wears has been demonstrated to influence customers in general. Specifically, many empirical studies support that the appropriateness of service$-$contactpersonnel dress $($i$.$e$.,$ AD$)$ directly influences customer affect $($i$.$e$.$ CA$),$ customer expectations of service quality $($i$.$e$.,$ CE$),$ and purchase intention $($i$.$e$.,$ PI$).$ In addition, the appropriateness of service$-$contact$-$personnel dress indirectly influences purchase intention through customer affect and through customer expectations of service quality. In your answer, $($a$)$ specify the constructs $(8\%),($b$)$ specify the directions $(10\%),$ and $($c$)$ provide a diagram $(6\%).$