Question: Task 3 Presentation The senior management team would now like to understand the requirements of international marketing communications. Develop a presentation with an accompanying handout

Task 3 Presentation The senior management team would now like to understand the requirements of international marketing communications. Develop a presentation with an accompanying handout for the senior management team. You do not need to actually deliver the presentation. In the presentation you must: - evaluate the way in which local customs, culture, language and ethical considerations may affect marketing communications - assess the role of technology in international marketing communications - assess the implications and requirements of different sales and marketing communications strategies. Extension activities: To gain a distinction grade you must also: Analyse the concept of \"glocalization\" and review its impact on communications
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