The basic purpose of calculating competitive strength scores for each of a diversified company's business units is to Orank the business unit from best to worst in terms of potential for cost reduction and profit margin improvement provide a quantitative measure of the overall market strength and competitive standing for each business unit determine which business unit has the greatest number of resource strengths competencies $,$ and competitive capabilities $,$ and which one has the least determine which one has the biggest market share and is growing the fastest $.$ Orank each business unit's strategy from best to worst