Question: The first step in drawing a strategic group map is draw circles around each strategic group that are proportional to the group's share of industry

The first step in drawing a strategic group map is

draw circles around each strategic group that are proportional to the group's share of industry revenues. identify the variables based on strategic approaches used in the industry. assign firms occupying the same map location to a common strategic group.

plot firms on a two

-

varlable map based on the strategic variables.

The first step in drawing a strategic group map is draw

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