Question: THIS IS FOR STARBUCKS First, create a persona based on market research for the brand that you are using for your final project. Use this

THIS IS FOR STARBUCKS

First, create a persona based on market research for the brand that you are using for your final project. Use this article on the art of personas as a reference point. Then, review user analytics from Facebook, Google, or Instagram, and decide which platform(s) you should focus on. Support your decision using evidence from the persona and user analytics to explain your rationale.

Note: You can search for " user analytics" to locate your brand's analytics for this initial post. For example, Doritos' analytics may include 16 million followers on Facebook and 238,000 followers on Instagram.

Step by Step Solution

There are 3 Steps involved in it

1 Expert Approved Answer

Step: 1 Unlock

The question is incomplete because it requires access to user analytics and an external article whic... View full answer

Question Has Been Solved by an Expert!

Get step-by-step solutions from verified subject matter experts

Step: 2 Unlock

Step: 3 Unlock

Students Have Also Explored These Related General Management Questions!

First, create a persona based on market research for the brand that you are using for your final project. Use this article on the art of personas as a reference point. Then, review user analytics...

First, create a persona based on market research for Dove that you are using for your final project. Use this article on the art of personas as a reference point. Then, review user analytics from...

First, create a persona based on market research for burberry. Use this article on the art of personas as a reference point. Then, review user analytics from Facebook, Google, or Instagram, and...

I need help with my ITMA class, we were told to summarise the article below in no more than 500 words. If someone can write it out for me, while starting it with an intro then the summary and a...

Unit 2: Designing the Operations Designing the operations of an organization or your department - precedes operational management. For .ll _ . example, suppose a wallet manufacture's mission is to '...

Final Project Scope DEVELOP A COMPREHENSIVE DIGITAL BRANDING PLAN FOR A FICTITIOUS COMPANY YOU WILL NEED TO CREATE. Your company may be a product or service, business to consumer or business to...

Under what circumstances would an organization perform each of the following: promotion, transfer, demotion, and separation?

Excel format - please show formulas. The accounts of Consolidated Can contain the following amounts at December 31, 2008: Cost of products sold $410,000 Dividends 3,000 Extraordinary gain (net of...

What are some of the key sub - components of an operating budget?

Create a C# application named SalesTransactionDemo that declares several SalesTransaction objects and displays their values and their sum. The SalesTransaction class contains the following fields:...